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The Prime Minister launched a portal and logo to determine the quality of milk products that show conformity with the compliance norms.

Important Facts:

• The portal and logo for dairy products have been developed by the Bureau of Indian Standards (BIS) with the help of the National Dairy Development Board (NDDB).
• The NDDB and BIS have been engaged in the certification of processes and products related to the dairy industry.
• The NDDB awards the ‘Quality Mark’ to the dairy plants of cooperatives that obey the standard procedures ensuring the safe consumption of the products. This establishes a dairy value chain that enhances consumer confidence.

Bureau of Indian Standards:

BIS is the National Standard Body of India for the harmonious development of the activities of standardization, marking and quality certification of goods.