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02/12/20 11:10 AM IST

First Ever Virtual Aadi Mahotsav

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Shri Arjun Munda, Union Minister for Tribal Affairs, launched the virtual edition of Aadi Mahotsav- Madhya Pradesh.

Highlights
  • The 10-day long festival, commencing on December 1, 2020, is being hosted on the Tribes India website(www.tribesindia.com).
  • The main focus is on the tribal craft and culture of Madhya Pradesh.
  • It is another effort to help in the transformation of tribal lives and livelihoods. 
The Aadi Mahotsav
  • A Celebration of the Spirit of Tribal Culture, Crafts, Cuisine and Commerce – is a successful initiative that was commenced in 2017.
  • The festival was an attempt to familiarise the people with the rich and diverse craft, culture of the tribal communities across the country, in one place.
  • Aadi Mahotsav is a national tribal festival and a joint initiative of Ministry of Tribal Affairs, Government of India & Tribal Cooperative Marketing Development Federation of India (TRIFED).
  • The festival showcases traditional art and handicrafts and cultural heritage of the country.
Objective

Socio-economic development of tribal people in the country by way of marketing development of the tribal products.

Tribals should follow “Mera Van, Mera Dhan, Mera Udyam”

Source :PIB

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