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Economy
Pradeep Kumar

08/04/21 11:20 AM IST

Madhu Kranti Portal & Honey Corners

In news

Union Minister for Agriculture and Farmers' Welfare Shri Narendra Singh Tomar launched “Madhu Kranti Portal” and Honey Corners of NAFED

Highlights
  • “Madhu Kranti Portal” is an initiative of National Bee Board (NBB), Ministry of Agriculture and Farmers Welfare under National Beekeeping & Honey Mission (NBHM).
  • This portal is being developed for online registration to achieve traceability source of Honey and other beehive products on a digital platform.
  • The technical and banking partner for development of this digital platform is Indian Bank. 
  • Honey Mission will lead to increase in income of farmers, employment generation and increase in exports. 
  • NAFED has developed 14-15 Honey Corners, one each in 5 NAFED Bazaar at Ashram, New Moti Bagh and East of Kailash, Panchkula and Mussoorie in their Bazaar/Retail Stores.
Sweet Revolution Or Honey Mission
  • India has witnessed many revolutions in its food industry such as the White, Green Revolution and yellow revolution that were related to milk, agriculture and edible oilseed respectively.
  • Under the Sweet revolution, the focus is on the beekeeping through scientific methods and production of quality honey and other beehive products.
  • The focus is to help increase the income of India’s small and marginal farmers.
  • India being a country that is rich in poultry and cattle population has a high potential to grow in this sector.
Purpose of sweet revolution
  • To make Jharkhand state in the category of developed states by 2022.
  • Providing employment by connecting the farmers of the state with bee keeping.
  • To increase agriculture and horticulture yield and income of farmers.
  • To make the state the leading state in the field of honey production.
  • Children free from malnutrition.
  • Production of quality honey.
Source: PIB

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