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Economy
Mahesh

01/04/23 09:06 AM IST

India Post Payments Bank launches WhatsApp Banking Services

In News
  • India Post Payments Bank (IPPB), in collaboration with Airtel, announced the launch of WhatsApp Banking Services for IPPB customers in New Delhi.
Whatsapp Banking Services
  • The newly launched IPPB WhatsApp Banking channel will enable IPPB customers to seamlessly connect with the bank on WhatsApp and effortlessly avail a host of banking services, including doorstep service request, locating nearest Post Office and much more.
  • In line with the ambition of the Government to bring digital and financial inclusion to citizens in their language, the Airtel – IPPB WhatsApp Banking solution is also working on to build multi-language support, enabling added convenience to customers, especially to those in the rural parts of the country to access banking services in their preferred language.
  • Airtel has been working with IPPB to deliver as many as 250 million messages per month to the bank’s customers many of whom are located in mofussil towns and tier 2,3 cities.
  • The addition of the WhatsApp messaging will add to customer’s accessibility to connect with the bank on their fingertips, furthering Digital India mission of the Government, as part of which IPPB has been working tirelessly to deliver banking services in the rural pockets of the country.
About IPPB
  • It was launched on September 1, 2018 under the Department of Posts, Ministry of Communication
  • Its 100% equity is owned by the Government of India.
  • Vision: To build the most accessible, affordable and trusted bank for the common man in India.
  • Fundamental mandate- To remove barriers for the unbanked and under-banked and reach the last mile leveraging a network comprising 160,000 post offices (145,000 in rural areas) and 400,000 postal employees.
  • IPPB’s reach and its operating model is built on the key pillars of India Stack - enabling Paperless, Cashless and Presence-less banking in a simple and secure manner at the customers' doorstep, through a CBS-integrated smartphone and biometric device.
Source- PIB

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