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Polity & Governance
Mahesh

01/02/23 08:28 AM IST

Pvt broadcasters to undertake public service broadcasting for 30 mins daily

In News
  • Recently, the Information and Broadcasting Ministry clarified that private TV channels must show programs about important national issues and topics that matter to society for 30 minutes every day, under the “Guidelines for Uplinking and Downlinking of Television Channels in India, 2022”.
About advisory
  • The theme for the broadcasting should comprise national importance and social relevance, including education and spread of literacy; agriculture and rural development; health and family welfare; science and technology; welfare of women; welfare of the weaker sections of the society; protection of environment and of cultural heritage; and national integration.
  • It also said that the broadcaster shall keep the record of the content telecast for a period of 90 days.
  • It is also clarified that the content need not be of 30 minutes at a stretch and could be spread over smaller time slots and requires the broadcaster to submit a monthly report online on the Broadcast Seva Portal.
  • The Electronic Media Monitoring Centre under the Ministry of Information and Broadcasting shall keep the record of the content telecast for a period of 90 days.
  • It said the private satellite TV channels are accordingly advised to report public service broadcasting in the manner prescribed above, with effect from March 1, 2023.
Source- The Hindu

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